Kitchenette’s reputation for being on trend with their sensational Hirata Buns swept the nation via LARK via the rather lovely BBC OLIVE Magazine – who keep the UK enthralled with new trends and coolest eating habits. They recommend Kitchenette for Hirata Bun eating and featured in June 2014 as quite the thing to experience.
Mud Crab Industries, the brand who have sprung up four Mud Crab sites over the North of England in just over a year have just launched their second site in Manchester, bringing their portfolio to 5 locations.
Kitchenette has debuted on Oxford Street, Manchester and is the first sub-brand of the highly successful Mud Crab brand. The 100 capacity split level site with views over the waterways of City Centre Manchester brings a casual diner approach to ‘High Class Junk Food’. The hangout is charged with educating consumers on the correct way to dine on a new and emerging food trend – sensational Hirata Buns’.
Currently trending in London, but yet to reach the Northern Cities until now – Hirata Buns are a New York version of Taiwanese street food with a Japanese name.
Neil Lawrence of Mud Crab Industries explains, ‘the foundations of Mud Crab are based on inspirations of a lifetime of global travel. Our food, interior and ethos are the result of a melting pot of cultures and ‘the best bits’ of seeing the World. The Hirata Buns are just that – a little white fluffy folded bun that you cram full of your best wordly experience possible’.
Mud Crab sites currently feature prominently in key locations – Sheffield, Manchester, Didsbury, West Bridgford and are the champions for custom building burgers and challenging traditional times of the day for eating and drinking.
The advent of Kitchenette brings a new dimension for the group adding to their boisterous growth an expanding demographic spanning ages from 18-65.
Neil Lawrence explains ‘we’ve chosen locations and timings carefully to expand the Mud Crab brand, and we have seen significant growth across the board. Kitchenette is a culmination of research, customer demand and strategic investment, the results speak for themselves and we’re very proud to bring to the Manchester marketplace a strong contender in terms of casual dining and drinking.’