EES
EES are dedicated to carbon reduction. They approached LARK to tell their story about how they do this through a bespoke website created by 93ft.
Working across the UK with a range of high profile commercial customers – they specialise in measurable energy efficiency solutions. Ultimately their ethos is a simple one, ‘the less energy you use, the less expense you incur and the less carbon you create’… but how to tell customers and potential customers this without sounding too technical?
Specialising in future proofing systems by reducing carbon emissions through improved energy efficiency and renewable technology may be a topical tone at the moment – but to ensure they stand out from a growing crowd EES have adopted a design led approach and concise copy writing to achieve the goal.
LARK was tasked to explain procedure and regulations both current and future and to de-mystify jargon that is associated with carbon reduction. The end result was a simple and concise platform which the company could use to build profile and win business.
Writing
